WENDY BURNER HIGH PERFORMANCE COACH

The Business of Creating Happiness™ VIP Day

A private, full-day experience for leaders ready to use hospitality as their greatest growth strategy. Through Wendy’s signature frameworks, The Happiness Operating System™ and People Powered Profits™, you’ll uncover how small shifts in connection, anticipation, and care can transform retention, loyalty, and performance across your organization.

here’s the motto

Where People Thrive, Profits Rise.

That’s not just a motto, it’s a measurable strategy. Through The Business of Creating Happiness™, Wendy helps leaders apply hospitality principles to leadership, culture, and growth. Whether you’re ready to spark loyalty across your team or re-imagine how customers experience your brand, these strategies turn connection into performance, and culture into profit.

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Does this list sound familiar to you?

You’re adopting new technology faster than ever, but genuine human connection is getting harder to maintain.

Your people are giving minimum viable effort, just enough to collect a paycheck, because they don’t feel engaged, fulfilled, or inspired to create.

Your business has grown fast, but your culture and customer experience haven’t caught up, leaving your people tired and your growth unsustainable.

You don’t need another Change Initiative

You need a Connection Reset.

Engagement ↑

Teams show up energized and emotionally invested and customers feel seen.

Retention ↑

Loyalty grows from the inside out, with teams and clients alike.

Innovation ↑

Ideas flow freely again because connection fuels collaboration & innovation.

Loyalty ↑

Friction, fatigue, and turnover decline as happiness becomes strategy.

This is real value

Your next level of growth starts with how people feel.

No theory, no fluff, just a proven framework that blends hospitality techniques with leadership strategy to connect your people and profit goals. Led by a former CEO and Chief Growth Officer, this immersive VIP Day teaches you how to use the principles of hospitality to elevate engagement, strengthen retention, and turn every interaction into an opportunity for loyalty and growth.

Wendy Burner

Here’s What You’ll Achieve Inside Your VIP Day

Clarity on What Drives Happiness and Performance

Identify the emotional and operational levers that create loyalty, for both your team and your customers.

A Hospitality-Inspired Leadership Blueprint

Learn practical techniques from a CEO & Chief Growth Officer who used hospitality principles to scale engagement and growth across industries.

A Clear Retention and Connection Strategy

Replace guesswork with a measurable system that aligns your people strategy with your profit strategy.

A Renewed Sense of Momentum and Alignment

Leave with actionable next steps and a roadmap to turn culture into your most powerful competitive advantage.

Your business doesn’t need another initiative, it needs alignment. In just one day, we’ll translate the principles of hospitality and human connection into a measurable system for retention and performance.

Wendy Burner Consultant

What makes The Business of Creating Happiness™ VIP Day different?

Designed by a CEO turned consultant

This isn’t theory, it’s leadership in action. You’ll learn directly from a CEO and former Chief Growth Officer who’s applied these principles in the real world to drive engagement, retention, and profitability.

Hospitality as a growth system

Borrowing from the most human industry on earth, you’ll discover how hospitality techniques can elevate culture, customer experience, and leadership to spark loyalty that lasts.

Measurable, lasting outcomes

You won’t leave with vague ideas, you’ll leave with a tangible framework to operationalize happiness and turn connection into your organization’s most powerful competitive advantage.

Ready To Build Your Retention Machine?

You Need You need The Business of Creating Happiness VIP Day.

Wendy Burner Peace

A Framework You Can Implement Immediately

You’ll walk away with a customized Happiness Operating System™ plan and implementation roadmap to embed hospitality-driven techniques into everyday operations.

Wendy Burner Sky is the Limit

Clarity that Connects Culture and Growth

In one day, you’ll uncover what truly drives happiness and retention, and leave with a blueprint that aligns your people, customers, and profit goals.

Choose Your VIP Day Experience

Virtual Retention VIP Day

$ 7,500 One-Time
  • Custom Retention Plan
  • Two Retention Play Blueprints
  • Team Implementation Kit
  • 90-Day Implementation Plan

On-Site Retention VIP Day

$ 15,000 One-Time + Travel
  • Custom Retention Plan
  • Two retention play blueprints
  • Team Collaboration/ Implementation
  • 30-day implementation sprint

Have Questions?

No. While it was born from hospitality, it’s designed for founders and CEOs of service-based businesses across the board. If you have a frontline team and an implementer with tool access, we’ll co-create your plan in a day and guide deployment of two retention plays.

Who it serves beautifully:

  • Long-Term & Boutique healthcare (patient onboarding wow, recovery)

  • Agencies & professional services (client kickoff, proactive check-ins)

  • Legal & financial services (expectation setting, renewal nudges)

  • Home services & trades (arrival windows, follow-ups, review engine)

  • Education, coaching, wellness (intake, progress milestones, referrals)

  • Hospitality (pre-arrival → first 10 minutes, service recovery, OTA reviews)

We simply swap the plays and scripts to match your industry (e.g., Onboarding Wow, 5-Step Recovery, Manager Huddle Rhythm, or Belonging On-Ramp) and install them in the tools you already use.

Employee Lifts (pick one):

  • Belonging Lift™ — Day-1 welcome, buddy system, recognition cadence that increases felt connection and early-tenure stickiness.

  • Performance Lift™ — Clear standards, 7-minute manager huddles, and micro-coaching cards to raise energy and execution.

  • Workforce Lift™ — Multi-site friendly rhythms, shift handoffs, and simple playbooks that travel across locations.

  • Culture Lift™ — Values/voice codified into daily rituals, story sharing, and consistent service cues.

  • Crew Lift™ (hospitality-leaning) — Front-of-house/back-of-house handoffs, recovery cues, and service cadence that reduces misses.

Customer Lift (always this one):

  • Loyalty Lift™ — Onboarding Wow, Proactive Check-Ins, 5-Step Service Recovery, Review & Referral Engine, and a Win-Back mini-sprint.

Leader Lifts (pick one):

  • Coaching Lift™ — 12-minute 1:1 cadence, feed-forward questions, and micro-coaching cards so managers raise performance without marathon meetings.

  • Conflict Repair Lift™ — 24-hour repair rule, 3-step conversation script, and mediation huddle template to reduce drama and restart momentum fast.

  • Clarity Lift™ — Decision Charter cascade, “what great looks like” role cards, and a weekly priorities check to align teams in minutes, not meetings.

  • Accountability Lift™ — Simple scoreboards, commitment logs, and a light consequence/celebration matrix to drive consistent follow-through.

  • Communication Lift™ — 7-minute daily huddles, shift briefings, and loop-closure norms so handoffs are clean and nothing falls through the cracks.

  • Recognition Lift™ — Weekly shout-outs, story-share prompts, and peer recognition tokens that lift morale and discretionary effort.

  • Delegation Lift™ — SOP-lite templates, micro-RACI, and owner loops that free leader time while increasing team ownership.

  • Change Lift™ — 30/60/90 change playbook, pulse checks, and stakeholder map to roll out new standards with high adoption.

How to choose (quick guide)

  • Need faster new-hire stickiness? → Belonging Lift™

  • Managers drowning in tasks? → Performance Lift™ or Engagement Rhythm™

  • Multi-site inconsistency? → Workforce Lift™

  • Culture feels fuzzy? → Culture Lift™

  • Managers need coaching skills? → Leader Lift™

Human-Led. AI-Accelerated. Governed by Design. 

  • Your role (Founder/CEO): Set outcomes, approve guardrails, green-light priorities.

  • Our role: Turn your intent into a simple, keepable plan.

  • Your team’s role: Run the plays—AI drafts, humans decide—within clear governance.

VIP Day Summary — What You Walk Away With

  • A complete Custom Retention Plan (1-pager + 90-day roadmap) that translates your outcomes into priorities, owners, timelines, and first-two-weeks actions.

  • Two Retention Play Blueprints (your choice): one Employee Lift™ (or Leader Lift™) and the Loyalty Lift™—with workflows, exact copy, timing, segments, and edge-case rules tailored to your tools.

  • Leadership alignment + kickoff so owners, approvals, and handoffs are clear and your team starts implementation the following week.

  • Implementation Kit for your team—role checklists, a 7-minute manager huddle guide, and micro-training scripts to keep momentum with minutes, not meetings.

  • HPI Lite Scorecard setup to track Moment Sentiment, Belonging, and Discretionary Effort, tied to review velocity, repeat/renewal rate, and early-tenure turnover.

  • AI Co-Pilot Lite with governance—approved prompts for 2–3 touchpoints (huddles, check-ins, recovery, reviews) inside the tools you already use, no new software (unless you REALLY need it.)

  • 30-Day Implementation Sprint support (on-site VIP): Day-7/14/21/30 check-ins and 1-business-day async tweaks to get both plays live.

  • Action-based guarantees + assets-for-life: Deployed-in-30 (with an implementer and access) and you keep every customized script, template, prompt, and playbook.

 

Yes—lightly and practically. We don’t build custom AI or sell software. During the VIP Day we:

  • Map “jobs for AI” to specific moments (huddles, check-ins, recovery, reviews) so your team saves time without losing judgment.

  • Provide an AI Prompt & Response Vault (Lite)—approved drafts your team can paste into the tools you already use (email/SMS/CRM/helpdesk).

  • Set simple governance—who drafts, who approves, and what gets logged (approvals, audit trail, data boundaries).

  • Keep everything inside your current systems, no new platforms required.

What’s not included:

  • No custom AI development, integrations, or automations.

  • No SaaS implementation or vendor management.

  • No data engineering or security architecture work.

If you later want deeper automation: we can advise on next steps or refer trusted partners, but the VIP Day is focused on human-led execution with AI assistance, not software builds.